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How We Built a Flawless Global Puma Footwear Mobile App and Unleashed an Unmatched Comfort at Your Fingertips
Client
Puma, A leading Sport Brand
Delving into the Issue
Puma, a renowned sports brand, recognized the need to enhance its mobile app experience and foster greater customer engagement The primary objective was to create a seamless and user-friendly app that would immerse customers in a captivating environment and would act as a display for Puma's diverse range of footwear products while also ensuring easy navigation, product exploration, and streamlined purchase processes.
Our Approach to Puma’s Success
Our team of highly experienced mobile app developers began close cooperation with Puma and worked hand in hand, to develop a comprehensive understanding of their specific requirements. We carefully gathered all aspects of their vision and translated it into an effective solution through thorough discussions to build Puma’s seamless brand image.
Depex’s Journey to Develop Puma’s Footwear Mobile Application
Depex has a legacy to initiate a solution-based journey through in-depth research and understanding the loopholes. We began with unlocking their true requirements to be implemented in the app to transform their business and bring them a competitive edge.
We collaborated with Puma to bring the best-suited solutions for their business and emphasize needs in the apps involving a user-friendly interface to provide Puma end-users with easy navigation of the Puma footwear catalog, obtaining detailed information about each product and completing the purchase.
With the user interface, we integrated barcode scanning and a shopping cart and checkout process to smoothen out the user journey while using Puma global app. Our team focused on the Puma global reach, therefore, worldwide population, with different technical regulations and languages. To turn Puma into a more accessible brand for them, we implemented effortless purchases and prompted online transactions.
While building a global app, we faced several challenges like language and architecting an app inclusive to every possible community present. To navigate to a rightful solution, we incorporated search functionality and filters to facilitate criteria such as size, color, and category and to speed up the identification of customers' favorite products. This functionality has made it easier for users to find and select their desired items, henceforth, reducing the amount of time that customers have to spend on finding and selecting them.
We also integrated highly secured payment gateways to make it easy for customers to manage transactions and Puma maintained the confidentiality of the customer's data.
Additionally, for the optimization of the mobile app and high customer retention, we implemented push notifications and loyalty programs to send reminders and form an exciting and pleasurable experience for the users through rewards and earning points.
Here are the Positive Results of Our Services
Here are the Positive Results of Our Services
We created Puma footwear mobile app to devise familiarity and high UI and UX design. We inculcated effortless browsing, accessibility, usability, and purchase of Puma footwear products.
Our team of experts developed a global mobile app and successfully helped Puma increase its footwear sales with record-breaking profits. Our seamless mobile app assists in acquiring a huge audience and helping in customer acquisition.
Our developers incorporated much-needed features like push notifications, secure payment gateway, social media integration, and loyalty program integration to establish long-lasting relationships with end-users.
The global presence of the mobile app gave a bigger outcome by strengthening the brand image of Puma by offering feasibility and accessibility to the customers.